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Visit Dorset Digital Showcase

Visit Dorset launched its re-developed website on Wednesday February 1 with an exclusive event at Athelhampton House near Dorchester.

Local tourism businesses were invited to Athelhampton House to celebrate the re-launch of www.visit-dorset.com. A brief presentation was given to guests showcasing the re-developed and fully responsive website, its aim to support local businesses, provide a platform to showcase Dorset’s varied tourism offer and provide visitors with all the necessary tools to plan and book a visit to Dorset.

The invite-only event brought together a series of dynamic industry leading speakers for ‘on the sofa’ panel debates about the impact digital innovation and marketing can have on a tourism business in Dorset. The debates were led by Nigel Barker, international trade digital marketing adviser for Department of International Trade in the South West.

The first sofa debate brought Anthony Woodhouse, current steward of Hall & Woodhouse, Matt Pinner, Dorset landscape photographer and Matt Desmier, an innovation consultant and founder of Silicon Beach, to the stage to discuss the future of marketing in tourism.



After opening questions to the floor, Nigel called the second set of speakers for the next sofa debate, bringing Lisa Worthington, head of marketing at Dorset Tea, Lyn Martin, owner of Dorset House B&B and Philip Alford, senior lecturer in tourism and hospitality marketing at Bournemouth University, to the stage to discuss traditional vs. digital marketing.

Lyn Martin, owner of Dorset House B&B in Lyme Regis commented: “It was great to see such support from the Dorset tourism community and really fun to be asked to contribute my tips on marketing from the point of view of a small business built from scratch.

“It was comforting to hear that we share similar issues across all business types and sizes – and gives us all great opportunities to partner up going forwards.”

Nick Thornley, on behalf of the Visit Dorset Tourism Partnership said: “We’re so grateful to all the local Dorset tourism businesses that came to support our event; it was rewarding to see so many influential county representatives. I would particularly like to thank all of the ‘on the sofa’ speakers for dedicating their time and also all of the staff at Athelhampton House for housing our digital showcase.

“Through events like this and our continued work with external specialists, we will continue to invest in the future of the Dorset tourism economy and support the growth of local tourism businesses.”

Athelhampton House provided a cream tea reception, with refreshments served by Dorset Tea and welcome sparkling wine provided by Langham Wine Estate in Dorset.

Thank you so much to all the local tourism businesses that came to support our event, it was great to have so many county representatives there, including:

Albany Lyme Regis

All Hallows Farm House

Aquila Heights

Beaminster Farm

Blandford Museum

Bob Govan Associates Ltd

Bournemouth University

Bredy House

Bridport TIC

City Cruises

Department for International Trade South West

Discover Dorset

Dorset Coastal Cottages

Dorset County Council

Dorset Echo

Dorset Food and Drink

Dorset Holiday Let

Dorset House B&B, Lyme Regis

Dorset Magazine

Dorset Tourism Association

Dorset Water Park

Footscape

Freshwater Beach Holiday Park

Glenlee Guest House, Swanage

Gorse Farm House B&B

Graston Farm Holiday Cottages

Hall & Woodhouse

Heather's Bed & Breakfast, Christchurch

Heights Hotel, Portland

Henley Hillbillies & Badgerwatch Dorset

Highway Farm

Home Farm House, Wimborne St. Giles

Hotel Collingwood

Island Cottage Holidays

Jurassic Coast Guides

Jurassic Coast World Heritage Site

Jurassic Electric Bikes

Karol Kulik

Kingston Maurward College

KW Business Assist

Lancombes House

Land and Wave

Little Gem Guest House

Longpuddle Bed & Breakfast

Mangerton Lake

Minterne

Miramar Bournemouth

Molly's Cottage

National Trust

New Mind | tellUs

Norburton Hall

Nothe Fort

Oldbidlake Farm Camping

Poole Tourism

Portland Port

Purbeck Council

Purbeck Film Festival & Rex Cinema

Purbeck Ice Cream

RH Partners

Ringstead Caravan Co Ltd

RNLI

Royal Signals Museum

Sea Tree House

Silicon Beach

South Lytchett Manor Camping & Caravan Park

Southville Guest House

St Algars B&B

Summer Lodge Country House Hotel

Swanage Council

Swanage Railway

Tank Museum

The Arts Development Company

The Mitre Inn

Town Mill Trust, Lyme Regis

Upton Country Park

Walford Mill Crafts

Wareham Boat Hire

Watershed

Wax PR Marketing

Wessex FM

West Dorset Leisure Holidays

West Fleet Holidays

Weymouth Harbour

Weymouth Sea Front Holiday Flat

White Sheep Marketing

Wimborne BID

Wood Farm Caravan Park

Write Combination

A special congratulations to Land & Wave who won our prize draw to win a free banner advert on www.visit-dorset.com